SOLUTIONS
We help future focused companies transform their existing digital products or launch brand new ones. We work in partnership to deliver customer-centric solutions, push technology boundaries and deliver value at speed through agility.
STRATEGY
We help brands implement digital marketing strategies that are geared to optimize, communicate and advocate.
DESIGN
We are here to understand your business, help develop and design a product that facilitates your business workflow and delivers an intuitively great user experience that makes an impact.
Services.
WE WORK WITH YOU
About.
We’re Yard Talk 101. We create meaningful experiences that highlight the illustrious legacies of Historically Black Colleges and Universities (HBCUs) with a unique flare, flavor and style. We aim to be the go-to digital marketing agency for the HBCU Community.
Founded in 2015, Yard Talk 101 exists to help schools educate prospective students and their families on the whole HBCU experience – the history and relevance, the culture and education, the sports and extracurriculars, the cultivation of the whole student and the lifelong impact. We bridge the knowledge gap with products and services that effectively build brand awareness for HBCUs with their most relevant audiences.
We mix strategy, creativity, and development to embed the HBCU brand into the hearts and minds of those in African American communities.
WE'RE MORE THAN AN AGENCY
WHO WE ARE
Yard Talk 101 harnesses digital channels to create real business value. We are creative designers and insightful strategist that deliver brand experiences. Our agency strives to create meaningful stories, which in turn become fantastic digital experiences.
OUR PHILOSOPHY
Digital empowers people. They decide what they love, where they engage and what they support. They are connected and in control. Your challenge – and ours – is to embrace that. Find your people. Discover what they need, want, and love. Use data to drive a deep, continuing conversation and ensure each thing you do for your audience is better than the last. We believe in accelerating growth through the possibilities of digital – new experiences that merge imagination and technology in captivating new ways.
HOW WE WORK
Our most successful projects all start with our clients letting us in, embedding us in their processes, or letting us design those marketing processes for them. We can provide great results if you truly let us in to talk with you and your colleagues. We thrive on creating intelligent, integrated creative marketing campaigns and seamless customer journeys. We’re passionate about doing the best work we can and pushing new technology to its limits.
Work.
WE WORK WITH YOU
What Our Clients Say...
Both as on-camera talent and HBCU student and alumni influencer, CEO Jahliel embodies the leadership spirit of Black manhood together with a tremendous respect for Black Girl Magic. He continues to hone his craft through the persevering evolution of his brand; from digital beginnings online and across social media with Yard Talk 101 to his growing presence on aspireTV with HBCU 101. Jahliel’s first-hand knowledge and authentic reflection of the HBCU community embodies the aspireTV mantra…See Yourself Here! At a time when content creators are driving the narrative for change in support of Black Lives Matter racial equity and social justice in America, Jahliel stands tall among an influential coalition of change makers born of the HBCU scholastic experience who are finding their voice in a movement reminiscent of “The Talented Tenth”; a movement destined to uplift the Black community in general and people of color in particular.
TY JOHNSON
VICE PRESIDENT, NATIONAL ADS SALES, SOUTHEAST REGION BRANDED CONTENT + MULTICULTURAL STRATEGY & DEVELOPMENT
UPtv | ASPIRE TV
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